The inspiration for the ...name came from the Duala language in the Wouri estuary of Cameroon…..Wasamundi basically means ‘find the world’… In the technology age, this translates to "search for help”.... “In less than two years, we have been able to build a series of products that the world has recognized and is using”…“Our enterprise is currently modestly valued at 250 million FCFA (US$ 500,000), and when we finish our expansion plans into the sub-region of Central Africa it will be valued at 2.5 billion FCFA (US$ 1 million),’’ says Laurence the smiley CEO.
By Stephen Njumbe Sako
Urban planners in Africa are in the mothers-of-all-battles to catch up with the evolution of digital technology. In Cameroon, town planners are breathless catching pace with urban settlers. It is more of an awesome task for technology providers, whether cable television or internet service providers, to circumvent tortuous paths to neighborhoods to reach millions of consumers. Even locating enterprises is an uphill task for consumers wanting particular services. Arriving at hotels, restaurants and homes of friends relies on mundane mouth-to-mouth roadside inquiry. In fact, it was easier for the biblical three wise men to rely on the stars to find the baby Jesus born to the house of David in a manger in Bethlehem. In Cameroon, there is no known directory to get information on the geographical coordinates and location of enterprises in towns and cities.


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